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Why Doesn’t MTV Play Music Videos Anymore?

Be honest.  How many times have you watched a commercial and went right out to buy whatever product was being advertised?  Probably more times than you’d like to admit, right? Sometimes, it may take more than one view but commercial ads are still powerful marketing tools.   In a couple months, the 2013 Superbowl will be played in New Orleans.  With more than 100 million expected to watch worldwide, 30-second ads are fetching $4 million.  Companies justify these outrageous expenses by their anticipated returns in product sales.  Read the rest of this entry